Meetup:
ABM - How Not To Fail
In Scale

Tuesday, January 24th at 17:30-20:00
AppsFlyer offices, 14 Maskit street, Herzliya

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Speakers

Join us for an interactive and inspiring meetup featuring ABX leaders who will share their experience and insights on how to win and avoid failure with ABM.

Make new connections, hear about mistakes that could have been avoided, and network with like-minded ABM professionals.

The event will include short presentations covering these topics:

Enablement of ABM strategy by bridging the Marketing and Sales gap

Aligning your tech stack to your ABM strategy

The Dark Tech Stack and its benefit to the revenue team

Scaling ABX from fifty to thousands of target accounts

A panel discussion - how to fail in ABM - lessons learned

This event is hosted by the ABX-Israel community led by Or Moshkovitz, Global ABM Lead at AppsFlyer and Kfir Pravda the CEO of PMG, the Buyer Engagement Company.